Efficient Produce Ordering & Dynamic Pricing Platform

The Solution We Presented

Veraqor collaborated with a fast-scaling enterprise in the pre-prepared produce industry, where pricing volatility, operational complexity, and customer retention posed growing challenges. The client needed a modern platform to simplify order management, introduce flexible pricing, and elevate the end-to-end experience for both customers and operations teams.

To meet these needs, we designed a concierge platform tailored for industry-specific requirements—bringing together automation, data intelligence, and a customer-first interface.

Real-Time Dynamic Pricing Capabilities

At the center of the platform was a dynamic pricing engine, designed to adapt to real-time market changes. Built using a combination of manual inputs, web scraping, and RPA, the pricing model ensured precision and responsiveness without daily manual intervention. The system also supported weekly subscription pricing, enabling consistent revenue flow and simplifying the customer’s repeat ordering behavior.

Personalized Ordering and Subscription Features

The user-facing interface offered a streamlined ordering experience, where customers could register multiple user profiles, select from flexible subscription plans, and reorder using historical data. Features like the “quick order” function and a recipe meter allowed for smarter recommendations and product substitutions, creating a more tailored, efficient shopping journey.

Admin Panel for Operational Oversight

We also designed a centralized admin panel to give internal teams full control over pricing updates, order management, courier assignments, and service location coverage. The platform was structured to be highly responsive, enabling real-time adjustments to business variables without interrupting user experience.

Integrated Communication via WhatsApp

Recognizing regional customer habits, the solution included WhatsApp integration for order confirmations, updates, and payment notifications—providing a seamless communication layer within a familiar channel.

Courier Management and Last-Mile Visibility

To ensure delivery reliability, we included a courier tracking module that surfaced real-time status updates, contact details, and route information. This element was designed to reduce delivery friction while improving customer trust through greater transparency and timeliness.

Result and Future Prospects

This proposed concierge platform sets the stage for a more intelligent, responsive, and scalable business model in the highly competitive prepared produce market. With its modular structure and customer-centric features, the solution offers a clear operational uplift and a pathway to digital maturity.

If operationalized, the platform could support:

• Lower operational overhead through automation of pricing, notifications, and fulfillment workflows
• Increased repeat orders via personalized recommendations and subscription incentives
• Improved agility in responding to market price shifts without slowing down internal teams
• Stronger customer relationships through clear communications and dependable delivery tracking
• Greater control and oversight for internal teams through a unified, real-time admin system

Designed to be both scalable and adaptable, the solution aligns well with the demands of today’s produce supply chain while leaving room for future enhancements—from AI-driven forecasting to voice-based ordering.